CCBC-Net Archives

RE: Trend: multi-platform series

From: Steward, Celeste <csteward_at_aclibrary.org>
Date: Fri, 20 Nov 2009 14:59:15 -0800

Hi Nick-

If I go by circ figures alone, the 39 clues books are checking out like gangbusters. I think bookstores can attest to the popularity by the sales figures as well.

Certainly, I think the multimedia platform helps sell the book. These particular books have game cards included which help the reader decipher the mystery but they are not essential to the reader's enjoyment of the story. IMO, all the bells and whistles here speak to the multitasking ability of the Millennial generation and this is a big draw. Whether or not the books are turning kids on to reading is anyone's guess. I do know that the books are bringing them into the library and that's a good thing.

Celeste Steward

Collection Development Librarian IV

Alameda County Library

2450 Stevenson Blvd.

Fremont, CA 94538

(510)745-1586


_________



Nick Glass

Founder & Principal

TeachingBooks.net LLC

313 West Beltline Hwy, Suite 204

Madison, WI 53713

p 800 596.0710

e nick_at_teachingbooks.net

http://teachingbooks.net/web20


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Received on Fri 20 Nov 2009 02:59:15 PM CST