CCBC-Net Archives
Mediocrity and marketing
- Contemporary messages sorted: [ by date ] [ by subject ] [ by author ]
From: Bokelman, Todd and Maggie <toddandmaggie>
Date: Sat, 30 Oct 1999 10:00:16 -0400
Jane Kurtz writes:
I say, Amen. I've had this thought for a long time. If you walk into a B. Dalton or a Borders or wherever, and look on the racks of children's (or worse yet, young adult) shelves, most of the wonderful books we talk about here on CCBC-net (unless they're recent award winners) are simply not there. This is a big, big problem, and one I have no immediate answer for.
That is not to say there are no answers. The Romance Writers of America, a group which most of us might think are fairly complacent about their audience--seeing as how they already own a huge share of the reading public--spend a vast amount of time, energy, and money on what they call
"growing the market." They know that if you don't have readers, and if the readers you do have don't have easy acess to your books, then all the efforts you make writing your book and getting it published are worth next to nothing.
One of the main reasons I love CCBC-net is because I've discovered and read so many wonderful books. But it disturbs me that many of these books are not being discovered and read by the people they were really meant for: children.
Maggie Bokelman toddandmaggie at msn.com
Received on Sat 30 Oct 1999 09:00:16 AM CDT
Date: Sat, 30 Oct 1999 10:00:16 -0400
Jane Kurtz writes:
I say, Amen. I've had this thought for a long time. If you walk into a B. Dalton or a Borders or wherever, and look on the racks of children's (or worse yet, young adult) shelves, most of the wonderful books we talk about here on CCBC-net (unless they're recent award winners) are simply not there. This is a big, big problem, and one I have no immediate answer for.
That is not to say there are no answers. The Romance Writers of America, a group which most of us might think are fairly complacent about their audience--seeing as how they already own a huge share of the reading public--spend a vast amount of time, energy, and money on what they call
"growing the market." They know that if you don't have readers, and if the readers you do have don't have easy acess to your books, then all the efforts you make writing your book and getting it published are worth next to nothing.
One of the main reasons I love CCBC-net is because I've discovered and read so many wonderful books. But it disturbs me that many of these books are not being discovered and read by the people they were really meant for: children.
Maggie Bokelman toddandmaggie at msn.com
Received on Sat 30 Oct 1999 09:00:16 AM CDT
